Monthly Archives: May 2004

The Truth About Negative Commands (Don’t Read This!)

Everyday when I read promotional emails and advertisements, or listen to television commercials and dialogue in shows and movies, or hear people around me in everyday life use commands such as the following examples, I feel dismayed for them. Bookmark … Continue reading

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Understanding the Mercedes Client

Last time we explored how to position your company at the highest price. We also learned about the KIA and Saturn Customer. This week, I reveal how the Mercedes Client thinks and buys. Bookmark on Delicious Digg this post Recommend … Continue reading

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Started your new business and don’t know where to advertise?

You have taken the plunge and started a new home based business and are excited about the months ahead, but where do you advertise and how much should you spend? Bookmark on Delicious Digg this post Recommend on Facebook share … Continue reading

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Understanding Your Target Market

Adapted from the FAST TRACK Marketing & Advertising Package There are basically 3 different consumer markets in business. There are many more, but there are three main, distinctly different markets. They could be illustrated by many means, but I will … Continue reading

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It’s Better When They Tell Them

You know that word of mouth can grow your business. You hear your customers say nice things about your company all the time. So why don’t they tell people? And, why don’t they write it down? Bookmark on Delicious Digg … Continue reading

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10 Easy Ways to Add Value to Your Service Part 2

Last Week I shared 5 ways to “add value” to your service. Here are 5 more. Bookmark on Delicious Digg this post Recommend on Facebook share via Reddit Share with Stumblers Tweet about it Subscribe to the comments on this … Continue reading

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10 Easy Ways to Add Value to Your Service Part 1

One of the key concepts in getting a higher price for your service is called “Adding Value”. In other words, you increase the “perceived value” of your service by going above and beyond just providing the actual service. Bookmark on … Continue reading

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How to Write a Business Plan in Five Steps.

People often ask “What makes a good business plan? Or, “How do I make my plan attractive to lenders and investors?”. The simple answer is that lenders and investors (I’ll call them “readers” from here on out) are looking for … Continue reading

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Arcade Contests

New Arcade Contests. 2004 Tetris Championship – Will the Tetris King rule 2004? Summerfest Challenge – Who will be high scorer by Sept 9 2004? Scores from games combined (Golf – Hole in One, Balloon Hunter, Billiards, Last Man Standing, … Continue reading

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Get an edge over the competition…

Create your own ONLINE Business Card – Netcard by Andrechelle!! You’ve got to let the world know you’re here and give potential customers an easy way to find you. Most of the major Internet Search engines check this site. Once … Continue reading

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